THE MARKETING STRATEGY
No medium reaches as many people as doe’s television and the Internet. This will create brand recognition and will push the profits of the other marketing venue profit centers through continuing television exposure of a Line of Products message to the buying public.
THE IMPORTANCE OF VIDEOS ON YOUR WEBSITE
“If you want to bring a product to life, you need video. It is the only medium that captures sound, movement and emotion by demonstrating what a product can do, answering questions about the product and giving the viewer a real sense about what makes the product special and irresistible to buyers.”
Videos make your visitors stay longer on your site, thus reducing your bounce rate. This means majority of the people who visit your site actually browse through your content and pages. The more time a visitor stays on one page, the better value your site gets.